Human-Directed, AI-Powered Growth

AI-POWERED SEARCH MARKETING STRATEGIES & LEADERSHIP

LEVERAGE THE POWER OF AI TO BE FOUND BY MORE CUSTOMERS

Twenty five years of marketing expertise meets the future of Generative AI.
I work with medium to enterprise sized marketing teams to integrate AI into their operational DNA.
Located on Vancouver Island and serving clients across Canada,

Online visibility at the intersection where humans and algorithms meet.

Strategic Search Marketing & AI Transformation for brands that want to lead, not follow.

CORE Marketing Services

From local businesses to global enterprise, I've worked with clients of all sizes, and across a wide range of industries, to grow their online marketing success, coach and train high-performance digital teams, grow revenue and improve their ROI & ROAS.

Digital Marketing Strategy

AI is changing the online marketing world even as you read this and you need to ensure your strategy is current, effective, and aligned with your company goals and objectives.

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Search Engine Marketing

No area of marketing has evolved as quickly. I can help your brand navigate the transition from traditional search to AI-driven discovery.
Google Partner since 2009.

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Coaching & Training

It's hard to stay on top of the almost constant changes happening in both marketing and the world of AI.
I can assist in coaching & training your in-house digital team and leadership. 

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Measuring Success

Achievable targets, the right metrics, and having the best tools in place are the first steps towards your marketing goals.
Interpreting the metrics is key to a successful data-driven strategy. 

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Client and Colleague Feedback

Below are a few comments from some of the great people I've been fortunate to work with...

Michael is a leader in the digital marketing industry. His vast knowledge in PPC, SEO, display, social, etc..., his passion for the industry and his abilities as a leader has made a significant impact in the success we experienced working together

Maxime Fillion Product Manager @ Yellow Pages Group

His experience in SEO added tremendous insight to our team at Maximizer. Super smart and easy to work with, Michael makes any digital marketing team shine. I would work with him again in a heartbeat

Achim Klor Sr. Product Marketing Manager

A strong leader and knowledgable resource for all things digital, Michael was instrumental in building and leading the SEM and SEO teams at Mediative/YPG. His no nonsense work ethic make him an invaluable asset to any team looking for a leader who gets things done.

Dan Pozo Marketing Director

Michael quickly assessed our website and target market and propelled us from nowhere to the first page for search results in just a matter of weeks! He educated the leadership team in how to measure our success and who we needed to target.

Graham Ross VP Product - Indicee

It was a pleasure working with Mike. He has a deep knowledge and understanding of the industry, laid out simple processes for us to implement that improved our Google traffic. Absolutely recommend him to any business online.

Shane Simpson Owner, EZP Web Hosting
Google Advertising Partner
Google Analytics Certified Professional
Microsoft-Accredited-Professional
PMQ Certified Logo